TreeBuzz slogan

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Hey Joe, I know it was only a start, but what do ya'll think about having more of a superhero type bee maybe with some muscles etc.-- Continuing on from what Glen said.

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Absolutely! Unfortunately, not being a graphic artist, I was limited to the bee graphics that I could find via Google. That's why I said it was just a rough start -- more of a concept than a finished product. I connected "buzz" with "bee" to get that idea, but it could be any type of image that you feel grabs attention. One of Sherrill's cartoon climbers would work well.

Also, as Nick says, you can't beat simplicity. If that's the consensus, then "TreeBuzz.com" may be all that is really needed. IMHO, slogans are more for brand recognition, but in this case you want them to remember the URL, so it may work best to only give them exactly what you want them to remember.

Just my 2 cents.
 
Good point about remembering the URL.
Sherrill does have some good characters for sort of a mascot for us.
I guess we'll all have to wait and see what Mark wants to do next.
 
Yes it's important to remember the URL. That's why it's also important for it to be represented as a URL, thus all the necessary components: (in the case of a HyperText Transport Protocol transaction) http://-hostname-/-further-resouce-as-necessary-

"TreeBuzz.com" is not a URL, it's a domain (host) name. Most browsers nowadays will make it into a URL and submit the appropriate request if you enter just the host/domain name into the location bar and hit "enter", but that does not relieve us of the responsibility of depicting a URL as one if that's what we're intending to do. It's just more professional.

Glen
 
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Yes it's important to remember the URL. That's why it's also important for it to be represented as a URL, thus all the necessary components: (in the case of a HyperText Transport Protocol transaction) http://-hostname-/-further-resouce-as-necessary-

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Glen, usually i'm with you 110%, but you're on your own this time. The plain "treebuzz.com" will stick in your head. You only see the parts you need to remember. Everyone who sees the word with a dot-com attached to the end will KNOW that it's a website. Yes, there will be a small percentage of the people (0.0036%) that will not know that you have to put the www in front of it, and half of those people's computer will not do it automatically for them, so we're going to be missing out on some action from .0018 percent of the public (pardon the sarcasm), but I think we'll be alright.

Too many components will the clutter the shirt and the memory of those trying to recall it later.

love
nick
 
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Yes it's important to remember the URL. That's why it's also important for it to be represented as a URL, thus all the necessary components: (in the case of a HyperText Transport Protocol transaction) http://-hostname-/-further-resouce-as-necessary-

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Glen, usually i'm with you 110%, but you're on your own this time. The plain "treebuzz.com" will stick in your head. You only see the parts you need to remember. Everyone who sees the word with a dot-com attached to the end will KNOW that it's a website. Yes, there will be a small percentage of the people (0.0036%) that will not know that you have to put the www in front of it, and half of those people's computer will not do it automatically for them, so we're going to be missing out on some action from .0018 percent of the public (pardon the sarcasm), but I think we'll be alright.

Too many components will the clutter the shirt and the memory of those trying to recall it later.

love
nick

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Ditto!
 
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Everyone who sees the word with a dot-com attached to the end will KNOW that it's a website. Yes, ... [some] people ... will not know that you have to put the www in front of it, and half of those people's computer will not do it automatically for them ...

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Trouble with that reasoning is that it's flawed. Having an Internet domain registered does not mean there will be HTTP services offered to the general public therefrom. It only means that you've got a computer, or a network of them, that you want to be able to access via the Internet by name instead of having to remember the (individual) IP address(es).

You do not have to place a www in front of treebuzz.com. "www" is merely an additional DNS pointer to the single computer which is listening for HTTP requests from the network.

You know, I think the konqueror browser I'm using offers sometimes to prepend "http://www." to data I'm keying in to the address bar, but I usually ignore the annoying little bastard. I know what I want better than it does. :)

Back to the point: "http://treebuzz.com/" is unquestionably more informative than merely "treebuzz.com". Unfamiliar persons can go to their browser, key in "treebuzz.com", and know they'll find a website there. With just "treebuzz.com" on the shirts, people will have to wonder whether it's an Internet domain, perhaps with a public web-site, or whether it's maybe a Microsoft DOS/Windows executable file (if they even guess what's being advertised is computer related).

Unambiguity rules!

Glen
 
On internet explorer you can hold down the control key and push enter and xxxxx becomes http://www.xxxxx.com automatically for years now. Many addresses will do that now a daze without that trick.

"If you get high on your own rigging; check out the TreeBuzz.Com"

"If real climbing/tree service is your religion;
Let TreeBuzz.Com be your cathedral!"

"If real tree climbing and service is your way of life;
Come home and find your own kind at TreeBuzz.Com"

"Are you a real arborist or climber, like to be better or get started???
Tune into the true tree talk @ TreeBuzz.Com"

"If you think your station is climbing or tree care
Dare to grow to the cutting edge; tune in to the pulse of these proffessions, @ TreeBuzz.Com"



Gradient light doesn't really pass over the yellow in TB.SWF; eye is confused by the R to L movement(against trained reading direction) and the counterclockwise movement too, etc.
 
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Unambiguity rules!

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This is the endless debate about what is right versus what works, and when it comes to advertising and PR, it isn't necessary to spell out every last detail to get your point across. Just look the advertising schemes that mention no product at all, or pharmaceutical ads which promotes products but don't tell you why you might need them.

In the end, it would take research and a marketing survey to find out what really works. In the meantime, Without that, I would err on the side of simplicity.

But that's just my opinion. I could be wrong.
 
Hey Joe,

It looks like your clairvoyance is working a bit better /forum/images/graemlins/smile.gif. Did you get your Dr. visit in early?

Glen,

I agree with the rest here. I can understand including the www if it was required, but anyone should be able to figure out that http:// may be needed if it is not automatically added by their browser. I really doubt anyone will confuse it with an executable. I guess I am assuming that the context will imply a URL which should disambiguate it for those of use that know .com has multiple meaning.

As a side note. There are a few sites that server http from the domain only (no www is available).

Nick,

The main problem I see with just treebuzz.com is it doesn't imply arborist.

Cary
 
I believe most people today will know that "treebuzz.com" is what you type in to get to a site. --So the http and // are unnecessary, no matter how accurate.
Also, I still think they need to know who we are or what we do, so we're not confused with other horticultural types, for example. So maybe we could put the "treebuzz.com" in front of any message so it would be remembered first.
 
Being able to "type in" "treebuzz.com" with the result that this site gets browsed is not a good thing so long as it fosters the impression that "treebuzz.com" is a URL. It's rather akin to folks commonly referring to any sort of prune job as "topping", and I believe few people here miss the opportunity to correct that mistaken impression!

This isn't (yet) a company looking for brand recognition and nothing's being sold. I say if you want to give the people a URL, then do it. Let them decide how they want to enter it into their browsing software.

"http://treebuzz.com/"
says exactly the same thing as
"Visit us on the Web at treebuzz.com"
yet with fewer characters and greater clarity/instruction. It's thus simpler and more efficient.

"treebuzz.com" by itself is perhaps the simplest representation of the three, but it's also the most vague, the least helpful, and the option most detrimental to professionalism in general.

But I'll bow to you guys on this one... heck, I'll probably never even see one of the shirts.

Glen
 
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shall we call you Glens, or should we all use your full name?

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By all means, use my full name and call me "Glen". "glens" is my treebuzz account name, "Glens" is neither.

:)
 
[quote With just "treebuzz.com" on the shirts, people will have to wonder whether it's an Internet domain, perhaps with a public web-site, or whether it's maybe a Microsoft DOS/Windows executable file

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Please, please, please don't think I'm trying to be sarcastic here, but I don't think PEOPLE will wonder those things. Glen will wonder those things.

love
nick
 
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[quote With just "treebuzz.com" on the shirts, people will have to wonder whether it's an Internet domain, perhaps with a public web-site, or whether it's maybe a Microsoft DOS/Windows executable file

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Please, please, please don't think I'm trying to be sarcastic here, but I don't think PEOPLE will wonder those things. Glen will wonder those things.

love
nick

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You guys are hilarious...Glen is cursed with knowing more about this than most of us...I'm glad you do. I enjoy your input.

Thanks.
 
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