Free Mulch App Is Officially Launched

But if Bandit is responsible for someone dumping chips on my driveway after I decided I didnt want them atleast I know who to complain to.
 
I've never had trouble with extra wood chips as I can sell most of mine. If I wanted to get rid of some close to a job a good idea is to have 'free wood chips'yard signs that are carried in the chip truck and plant them where you are working. Likely someone real close by would want 'free wood chips' and can see what they are while they are still on the truck.
 
Nick,

Not being argumentative...

Getting B, V and M to sponsor the SRT BP manual speaks of good marketing by TCIA.

an easier sell would be to talk to chipper manufacturers when we're talking about chips. They are more related than chainsaws.

Whatever app or network is used to keep the nutrients captured in woodchips as close to the place where the material was removed is most important. Hauling away the soil's nutrients leaves the soil depleted. Not unlike slash and burn agriculture. Deplete and move on...but where do urban homeowners move when the soil is so depeleted that trees won't grow?
 
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I would check it out but I am not going to link your business on our web site.

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Yeah. The model I felt would serve our community best does require that the community pitch in by linking to the site to "give back" recycle sites, if they are going to take them.

In the long run, it seems like this model will work better than placing the burden on the company who runs the site to pay to market it. The goal is to eliminate, as much as possible, multiple lists and to have one single centralized list that we can all use.

This model also makes sense because as a community, we are all pointing the public to one single place.
 
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For a guy that was quitting the Biz a couple of years ago, you sure do put in a lot of work in the Biz.

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Yeah, I took a break for a while.

During that time I built one other site Paynate.com

So now I am down to 3 things.

770-Arborist. (This puts food on the table).

AboutTrees.com

and Paynate.com

We're planning on doing trees for the next 15 years.
 
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Calling fresh green wood chips mulch, is a bit disingenuous. Pile it and turn it for 6 months, and then it's mulch.

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Yeah, I did a LOT of research into this before going with the term "mulch".

The logic behind the decision boiled down to: What keywords pair is most popular on websites vs. What people actually search for the more often.

Basically, people search for "free mulch" five times more than "free wood chips".

Here is a breakdown of the stats.

What keywords pair is most popular on websites:

---The keyword pair "free mulch" has about 116,000 results in google.

---The keyword pair "free wood chips" has about 555,000 results in google.

My hypothesis on this is that tree services tend to use the term "free wood chips" more and that is why it shows up more on websites at about a 1 to 5 ratio.

What people actually search for:
---What people actually search for is almost the exact opposite: a 5 to 1 ratio. (see the attachment for this).

Again, I am guessing that most people are not accustomed to the tree service industry's vernacular. They tend to lump the both terms into the same word "mulch". While we use these terms daily and tent to delineate the difference between wood chips and mulch. They tend to classify it all as mulch, because as you said, after 6 months, it all turns into mulch. So overall, it seemed more logical to call it "mulch" as that is what it eventually becomes.

I am not claiming this to be an exhaustive/conclusive finding, but it was the approach I chose within my given constraints.

On the site I will try to make it as clear as possible. That's why I posted this video right on the main page and will continue to make this point clear. Mulch Video

I own the sites freemulch.com, freewoodchips.net, and freewoodchips.org incase the community felt strongly the site could be rebranded.
 

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  • 374002-keywordsearchresults.webp
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Whatever app or network is used to keep the nutrients captured in woodchips as close to the place where the material was removed is most important. Hauling away the soil's nutrients leaves the soil depleted. Not unlike slash and burn agriculture. Deplete and move on...but where do urban homeowners move when the soil is so depeleted that trees won't grow?

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I agree.

Also, is the fuel-burn-exhaust being pumped out to move it.

This is why on signup we ask:
---the "usual/normal" place the service typically dumps.
---The MPG of the chip truck

With this data, in the future the free mulch app will be able to calculate and actually show you the approximate gallons saved in total and for each individual delivery made. (You paying attention Craig?
wink.gif
)

I think this type of "green" data would look pretty nice on the the tree services home page.
 
I understand why it is best for you to use "mulch" in your app and advertising. I also understand that in the area where I operate my business people consider mulch to be reground dyed wood chips. Not a load of raw wood chips. A lot of people aren't going to read the website good enough to understand that difference and that would cause problems.
 
I think you are going to have an issue with the term 'mulch'. If my mother went to freemulch.com, and ended up with 10 yards of chips in her driveway, she would call the police.

I think the real issue is that you are a third party. As a tree service owner, or an employee the liability is too high. I dont have a signed authorization to dump what in some markets is essentially heavy trash on your property much less enter that property.

I dont think you will find employees of any of the major residential or utility services willing to take the risk. I would assuredly lose my job as soon as someone called and said I dumped on there property without permission.

You seem like a upstart kind-guy, I wish you the best and hope your efforts pay off, but I try to tell it like I see it.

Whats to stop me from entering my neighbors information because I dont like him?

If for whatever reason someone doesnt want the chips dumped on their property through your service and they call you, what do you do then?
 
biomass plants will buy your chips. just need one near you. talk to their wood procurement guy, every biomass plant has one. usually there is multiple rates. one for the whole tree chipping crews that bring in over multiple 30 ton loads of chips at a time, everyday all year long. then there is a price for us tree guys that bring in under 10 tons at a time and are more infrequent about it. At the plant i sell to us small timers get 17 bucks a ton. better than dumping for free or getting charged for it!
 
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Whats to stop me from entering my neighbors information because I dont like him?


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Right, but what's to stop you from doing that now with any local tree service?

At the very least, we collect more information than your local tree service usually does, and it could be helpful in tracking down the perpetrator of fraudulent requests.

Ultimately it's a question of proving identity, which is something we definitely want to do as well as possible. But it's by no means a problem that affects us only, or is enabled because of our service.

This is something that services like craigslist or airbnb deal with all the time, but there is still a compelling case for them to exist.

And we also do not advertise our service as a directory of "go to any of these addresses and dump freely" -- tree services that sign up to use our service agree to call the person beforehand and get as much positive contact and confirmation beforehand, as the vast majority of them already had been doing.

- Craig @ Chipero
 
"Basically, people search for "free mulch" five times more than "free wood chips"."

Could it be because they want mulch rather than woodchips?

Just because the cat had kittens in the oven, doesn't make em' biscuits.

People search for mulch because they want mulch, they don't want wood chips that are going to stink to high heaven while they burn a hole in the law.
 
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"Basically, people search for "free mulch" five times more than "free wood chips"."

Could it be because they want mulch rather than woodchips?

Just because the cat had kittens in the oven, doesn't make em' biscuits.

People search for mulch because they want mulch, they don't want wood chips that are going to stink to high heaven while they burn a hole in the law.

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So I just spent the last hour calling requests back to clarify this question.

Turns out that people are indeed aware of the difference and they were not expecting "colored" mulch.

3 or 4 of them said something to the effect that the service was "free" so of course it would not be a refined product.

Here are the results of the random calls.

Were you aware that they are wood chips and not mulch?
1. yes
2. yes
3. yes
4. yes
5. yes
6. yes
7. yes
8. yes
9. yes
10. no

So one out of ten said no. His actual words were that he had not sat down and thought about it.

To further ensure quality requests, I will be sending out an email to the requesters with a link to this video. http://www.youtube.com/watch?v=6BVTFoEG8lM

With these numbers, plus the fact that you have to call them first, I don't think that this should become an issue.

We will continue to do all we can to communicate clearly.

Thanks!
 

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