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  1. DruidCarol

    New Sideline by Druid Carol

    Some of you know me as the techhie who offers tips on websites and social media, with the odd funny photo now and again. Last year I bought a custom designed tee shirt that read "Keep Calm and Let the Arborist Handle It" and have had a lot of people comment positively on it (and not just people...
  2. DruidCarol

    Cat rescue gone south

    Bad thing about cat bites is that they are puncture wounds which delivers a lot of bacteria deep into flesh (yeah, I know, you learn the hard way) and increase likelihood of blood poisoning. Also those puncture bites are not likely to bleed much which increases risk of infection. And the...
  3. DruidCarol

    Photography for you companies advertisement and social media

    The site is WAAAAAAYYY too slow to load on my laptop, much better on my Android phone. Might want to talk to your website developer or Squarespace (the platform) about the load speeds and how you might optimize them although it is good that it works for mobile technology. I use Chrome as my...
  4. DruidCarol

    Tree related photo of the day

    So, what are the odds?!
  5. DruidCarol

    Yelp

    Here's something to also bear in mind in using Yelp and other online reviews that I have learned in the field of websites and social media: 1. Having a lot of reviews, whether good or bad, drives traffic to your website. Google doesn't care if the reviews are horrible or stellar. More reviews...
  6. DruidCarol

    Google Ad Words?

    Also, it is critical that your website is optimized for being viewed on phones and tablets, as this is the single greatest "weighting" factor to Google's search engine on whose site will be shown. If you are not using a website that has what is called a "responsive" version for small portable...
  7. DruidCarol

    what website host are you using, cost?

    Here's my usual offer of some advice since the landscape in website and internet world is always changing and I am in the thick of it....or as they say, "You know you are on the bleeding edge of technology when you see the blood!" For those of you in the Wordpress arena (the publishing platform...
  8. DruidCarol

    Online Tree Worker Database

    Might want to do a bit more surveying to see where folks spend their online time in terms of social media, or doing an email collection so that you can send out eBlasts via Mailchimp or Constant Contact--it may turn out having a channel via Tree Buzz works well for a lot of folks. Anyone...
  9. DruidCarol

    Anyone getting married and want a great venue?

    Check this out! http://www.stuff.co.nz/life-style/weddings/67716803/Is-this-living-green-church-NZs-coolest-wedding-venue
  10. DruidCarol

    Vancouver Urban Timberworks

    It would be great if more enterprising people like these two saw the opportunity and honed the craft. No reason why others couldn't do the same thing.
  11. DruidCarol

    Vancouver Urban Timberworks

    Thanks for letting me know. Something about it being a Facebook embedded video, I guess. I found it again on Youtube which should be a bit more reliable!
  12. DruidCarol

    Vancouver Urban Timberworks

    Check out these enterprising young men from Canada. http://bit.ly/VancouverUrbanTimber
  13. DruidCarol

    Climbing Monks

    You'd scare the crap out of the squirrels.
  14. DruidCarol

    Marketing...help. Where do you begin with online marketing?

    My pleasure, Nick! I'm happy to see that people find my two cents' worth helpful. Carol
  15. DruidCarol

    New website launches,

    I think this looks right in terms of textual offering and visuals, so I would not necessarily agree with downsizing what you have written because you are in a large marketplace for arborists, you are educating your potential and existing clients, and giving Google a lot to index plus links to...
  16. DruidCarol

    Marketing...help. Where do you begin with online marketing?

    Hibu is the new form of Yellow Pages and I have not heard anything good about them so I hope you stayed away. The key aspects of a website today is to have it optimized for viewing on mobile phones and tablets, which is Google's new strategy of deciding what is worth indexing, and to have some...
  17. DruidCarol

    Drumming things up

    Hi, I would suggest you put a Mail Chimp sign up on your website with maybe an incentive that is some type of giveaway or discount for people who share their info and you will build an automatic mailing list. Some of the incentives can be a handy guide that you can produce inexpensively, an...
  18. DruidCarol

    Advice to get started in a new territory.

    Send a press release to the local newspapers, attention to the business news editor (or who ever writes a lot about business in the area) and tell people in that new city the who/what/where of your expansion. Quote yourself as if you have been interviewed by a reporter and say something about...
  19. DruidCarol

    YP marketing

    Getting listed on reviewing sites like Yelp! and Angie's List are recommended (Angie's List requires a customer to submit your business in order to be listed). Google for Business (Google Places or Google Local originally) is also important. It is cheaper and more critical to finding your...
  20. DruidCarol

    Do you have a website?

    Hey, of course someone mentions websites for arborists and up I pop! I had a quick look at your website and it is nice as far as it goes. Links like you described are important, and even more important is social media where you can link to yourself and ask others to like your Facebook page...

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