New websites are a tool, yes?

Among all the tools of the trade a website could be your most valuable. Often times we might leave a ton of opportunities to those with websites if we don't have a website of our own. I took a training so I could learn how to build a website that was SEO friendly and could reach as many people in my area as possible. Not only is the website important but so too is the Google Business Profile that ranks in the top three spots next to the map. You can also spend advertising dollars to boost your website and your Google Business Profile. If you would like to see my most valuable tool outside the physical tools we use click here. It takes a bit of time but once you learn how to build a website properly it will always provide for you and maintaining it is easy.
 
Among all the tools of the trade a website could be your most valuable. Often times we might leave a ton of opportunities to those with websites if we don't have a website of our own. I took a training so I could learn how to build a website that was SEO friendly and could reach as many people in my area as possible. Not only is the website important but so too is the Google Business Profile that ranks in the top three spots next to the map. You can also spend advertising dollars to boost your website and your Google Business Profile. If you would like to see my most valuable tool outside the physical tools we use click here. It takes a bit of time but once you learn how to build a website properly it will always provide for you and maintaining it is easy.
I wish I could convince my old boss of this. He just let his business die a slow death.
 
And from a customer perspective, a company not having a web site definitely reduces the likelihood of my getting in touch. It doesn't have to be a fancy whiz-bang site, but give me basic info -- contact details, services provided, area served, etc. Extra info like your history / experience in the business is really good too.

And I mean a *web site*, not a BookFace / Instagram / YouTube / whatever social media page or channel. Those may be good secondary things, but if my internet search for you points only to them then you probably won't be hearing from me.
 
And from a customer perspective, a company not having a web site definitely reduces the likelihood of my getting in touch. It doesn't have to be a fancy whiz-bang site, but give me basic info -- contact details, services provided, area served, etc. Extra info like your history / experience in the business is really good too.

And I mean a *web site*, not a BookFace / Instagram / YouTube / whatever social media page or channel. Those may be good secondary things, but if my internet search for you points only to them then you probably won't be hearing from me.
 
Who did your website? There are free tools that can help. Some sites are just going to have better SEO than others. For example, its pretty simple to create a site in Wordpress. There are some themes (templates) that are designed for better SEO. Then, on top of that there are SEO plugins that really help. Then Google adwords are not terribly expensive.

However, like anything else: how much do you want? - because somebody out there will take as much money as you want to give them to make it incrementally better. Top 5 listing in a major metropolitan area is just going to cost you a lot of money. And, you are competing with national companies for those spots...plus the lead generating companies like Angi that spend a TON on advertising...that's really all they do. Having a quality site that shows up when people go looking for you...that can be had for a relatively reasonable price though.
 
Simple, informative, clean, effective.
Thanks! It hasn't been updated for a while...but I figure my goal all along was a static site just conveying who we are - not an interactive kind of site. Not that there is anything wrong with those (and they will score better on SEO), but just not where I intend to spend time...I burn my internet hours here instead!
 

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