Design for company shirts.....

You have that pic yet Limbwalker?

Here is another idea.
105173-anotherback.jpg
 

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The marketer said that most people see the back of a worker and just want to know where they belong, like a cattle brand. Consumers have no clue, and little interest, in knowing more about companies than the name.

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Good information Tom. Thanks.
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I like the lowercase one too. Very classy looking. Keep the arc over the tree.
I think the uppercase font looks to "space age" if you know what I mean.

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Including the phone number can cut both ways. It adds complexity to the design, but it's good extra info and essentially free.
 
I like the Celtic knot and all that, but I think you should keep the aesthetic in all of your marketing tools looking consistent. In effect, the font and the tree logo on the side of the truck should look the same (or pretty similar) to the font and logo on the worker's back. We know that consumers don't think about us nearly as much as we think about them, so keep your marketing tasteful, consistent, and to the point.

Personally, I like this one the best... so far. The layout at least. I'd go a little bigger on the size of "Tree Care," and match the font with that seen on your trucks.


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I like the tree on your truck.


Do you have that logo on your cards, or company literature?


If you put the tree that is on your truck with the lettering above, I think that might look sharp. I also have a good contact for getting the shirts made. Some of that stretchy 85/15 blend moisture wicking stuff (about $8 per with printing)


SZ
 
Not to Hijack the thread, but where do you get the images for the tree?? Do you have someone draw them up, or just find them?
As far as your shirts, I like the last one you posted. I would agree though that you are probally better off matching the logos. Repatition = Recognition (just made that up, it's pretty good) Could probally get by though if you flipped the tree on the shirt so both tree logos have the same dirrection lean. Minnor difference,but I think it would link them better.
By the way, Sharp looking Rig as well.
 
Maintain the same artwork as on your trucks. I would imagine you have this as digital file. The point is to reinforce the brand you have. I agree that it should be kept simply to the name of the company but add the logo (tree that is). If anything else you may add the website if you have one.
 

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